What’s on
your mind?

Insight Cycle

What do
we research?

Marketing Cycle

And besides
research?

GIM Network

Why GIM?

Societies, markets and marketing are subject to disruptive changes.
In this phase, companies must anticipate important changes at an early stage.
And be close to their customers.

Relevant research provides essential support. GIM offers you this research.

This means: quality, competence, maximum utility value.

This is why we currently support 19 of the 30 major companies quoted on the German stock exchange.

We provide you with insights and facts instead of abstract advice:
Uncomplicated and directly translatable into your strategies, no matter whether it's about your brand, target group, product or service.

Relevance Counts – Welcome at GIM.

We Want to Say Thank You: GIM Clear Winner at Image Study by marktforschung.de

GIM takes first place in the overall ranking of the Image Study 2021/2022 by independent German industry  ...

GIM Mitmaker: New Research Online Community

With GIM Mitmaker, we are launching a new, complementary offer that enables an agile dialog with consumers and focuses on specific research questions...

GIM c.o.r.e. – new service in the field of EX

The GIM Network expands with a new offering: GIM c.o.r.e., the GIM service for measuring and developing corporate culture. ...

GIM Traces. 
INSIGHTS FROM OUTSIDE.

Your customers move a lot and you do not only want to interact with them on the sofa? You want to know which target ...

GIM analytics: maximum added value from your data

GIM analytics bundles skills from three different digital disciplines: data science, software development and online data monitoring.

GIM experience: our UX offering
 

Our experts supplement the classic UX KPI framework with emotional and motivational aspects of consumer psychology.