What’s on
your mind?

Insight Cycle

What do
we research?

Marketing Cycle

How do we
research?

Solutions

Why GIM?

Relevant research becomes more and more important with the increasing complexity of business environment. We offer supremely competent high-quality research and provide a 360° view on your markets, industries and customer groups.

We have your goals on our radar!

Our research has always been known for its efficiency.

This is why 20 of the 30 major companies quoted on the German stock exchange rely on our services.

We provide insights and facts that are truly relevant and that can directly and easily be implemented into your strategies. No matter whether we look into your brand, your target group and products, your communication or your innovation:

Relevance Counts – Welcome at GIM.

Food Experts: Dr. Jörg Munkes at "Rhizome 17"

Our experts are keeping up with the topic of the “networked future“. After GIM has recently joined the innovation network Connected Living ...

Values & Visions 2030 in trade publications

The large GIM future and value study - Values & Visions 2030 - was recently mentioned in various relevant market research trade publications ...

GIM joins "Connected Living" innovation network

GIM is the very first market research institute to join the "Connected Living" innovation centre. The network of members with its ...

This Is Why We Germans Eat! – GIM’s new study for food deciders

What are people’s reasons for eating? What drives them when it comes to food intake? What are the underlying motivations? Which functions …

Values & Visions 2030 – Germany’s First Universal Study on Value Development

Which values will prevail in the year 2030? What will be relevant for society, what will become irrelevant? What do people hope for, what do they …

“China Spotlight“ – the GIM Trend Letter from China on marktforschung.de

Since March 2017, Yiming Chen, our colleague from the GIM China office in Shanghai, has been blogging about “China Spotlights“ ...