What’s on
your mind?

Insight Cycle

What do
we research?

Marketing Cycle

What makes
us different?


Why GIM?

Relevant research becomes more and more important with the increasing complexity of the environment in which business performance is embedded. We offer supremely competent high-quality research and provide a holistic view on your markets, industries and customer groups.

We have your goals on our radar!

Our research has always been known for its efficiency. We provide insights and facts that are truly relevant and that can directly and easily be implemented into your strategies. Not matter whether we look into your brand, your target group and products, your communication or your innovation:

Relevance Counts – Welcome at GIM.

marktforschung.de Starts New China Blog – GIM Provides the Content!

As of now, our colleague from GIM China, Research Manager Yiming Chen, will blog on the market research industry’s leading platform “marktforschung.de” …

Young Professionals‘ Media Usage: Dr. Gaber Co-Authors Article in “Media Perspektiven“

In cooperation with ARD media research experts, GIM Senior Research Manager and media researcher Dr. Rusanna Gaber has published an article in the trade …

GIM Sponsors and Contributes Speech at “Qual 360 Europe” in Amsterdam

In mid February, the international conferenece "Qual360 Europe" will take plase in Amsterdam. For two days, renowned Speakers will exclusively …

GIM supports Oxfam Initiative “Entrepreneurs Help Entrepreneurs”

GIM Gesellschaft für Innovative Marktforschung has joined the Oxfam Initiative "Entrepreneurs Help Entrepreneurs". Oxfam is an …

New Independent Study about Gardening

Which needs, motivations and strategies do consumers have in the area of gardening? In what way do consumers differ from one another?

Dr. Stephan Telschow held speech at NEOCOM 2016 in Düsseldorf

GIM shopping research and retail expert Dr. Stephan Telschow has Held a presentation at this year’s NEOCOM in Düsseldorf (October 12 and 13)…