What’s on
your mind?

Insight Cycle

What do
we research?

Marketing Cycle

How do we


Why GIM?

Relevant research becomes more and more important with the increasing complexity of business environment. We offer supremely competent high-quality research and provide a 360° view on your markets, industries and customer groups.

We have your goals on our radar!

Our research has always been known for its efficiency.

This is why 20 of the 30 major companies quoted on the German stock exchange rely on our services.

We provide insights and facts that are truly relevant and that can directly and easily be implemented into your strategies. No matter whether we look into your brand, your target group and products, your communication or your innovation:

Relevance Counts – Welcome at GIM.

Current publications by GIM experts

Our research experts have published articles on various research topics this month. Here we give you a short overview...

BVM Congress: Dr. Sebastian Bönisch wins Data Science Cup

GIM Senior Director Data Science & Software Engineering, Dr. Sebastian Bönisch has won this year's Data Science Cup of the BVM ...

Quality in Market Research: 
GIM Experts at PUMa

GIM Corporate Director Dr. Jörg Munkes and GIM Corporate Director Dr. Stephan Telschow held the opening presentation at a special event ...

Top Quality in Research Confirmed: GIM Receives ISO Certification

GIM now carries the ISO seal of quality for the market research industry. The official ISO 20252: 2012-06 certification is yet another proof ...

Quick Research Results with GIM QuickInsights

GIM QuickInsights is an agile solution for spontaneous research questions. Today, relevant information must often be provided …

“China Spotlight“ – the GIM Trend Letter from China on marktforschung.de

Since March 2017, Yiming Chen, our colleague from the GIM China office in Shanghai, has been blogging about “China Spotlights“ ...