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Monitoring with tracking and KPI analyses

Many decisions need to be based on fast but well-founded data.

Trackings and KPI analyses (Key Performance Indicator analyses) provide you with continuous and valuable insights into trends, strategic adjustments and tactical changes to corporate strategies - and offer you a data-based basis for decision-making without hesitation.

In trackings, we can collect data on specific aspects of the market, your consumers and brand perception - usually over several years.

KPI analyses help us to evaluate specific key figures in order to assess the success of your marketing or business strategies.

Our quality standards

Top image and ISO standard certified

In the 2021/2022 image study by marktforschung.de, we took first place in the categories of quality, methodological expertise and consulting expertise.

We are certified according to ISO standard 20252:2019 - the most comprehensive and important international standard for market research.