What’s on
your mind?

Insight Cycle

What do
we research?

Marketing Cycle

How do we
research?

Solutions

Why GIM?

Societies, markets and marketing are subject to disruptive changes.
In this phase, companies must anticipate important changes at an early stage.
And be close to their customers.

Relevant research provides essential support. GIM offers you this research.

This means: quality, competence, maximum utility value.

This is why we currently support 19 of the 30 major companies quoted on the German stock exchange.

We provide you with insights and facts instead of abstract advice:
Uncomplicated and directly translatable into your strategies, no matter whether it's about your brand, target group, product or service.

Relevance Counts – Welcome at GIM.

Dr. Stephan Telschow with Speech at POS connect Specialist Congress

GIM Corporate Director Dr. Stephan Telschow gave a talk on 12.03.2019 at the POS connect congress in Munich. The lecture entitled "My face for cash back coupons?" ...

New membership: GIM in the ADM


GIM joined the „Arbeitskreis Deutscher Markt- und Sozialforschungsinstitute e.V.“ (ADM) in January 2019. Alongside BVM, ADM is the ...

GIM with lecture on
Generation Z


"Generation Z - who's that?" GIM Senior Consultant Dr. Sigrid Schmid and GIM Corporate Director Dr. Jörg Munkes answer this question in ...

GIM Academics – Our Experts' University Commitment
 

Quality-based market research needs theoretical grounding. Since the beginning of the research work for our customers, ...

GIM with current study on the probiotics market
 

The health and pharmaceutical specialists of GIM Health have published an extensive study on the dynamic market of probiotic products ...

“China Spotlight“ – the GIM Trend Letter from China on marktforschung.de

Since March 2017, Yiming Chen, our colleague from the GIM China office in Shanghai, has been blogging about “China Spotlights“ ...