News 2015

Out now: Third GIM “kauFRAUsch” study about Women and E-Commerce
GIM has just released its third edition of the “kauFRAUsch” study about women’s online shopping behaviour. kauFRAUsch (“shopping spree”, the 4 letters in the middle reading “WOMAN”) is a cooperation with the internet consulting agency Rascasse in Berlin. The first study was … read more

GIM opens branch office in China
The Gesellschaft für Innovative Marktforschung (Heidelberg) has entered the Chinese market with a new branch office in Shanghai, officially called “G.I.M. Market Research Co. Ltd.” (short: GIM China). GIM China’s managing director is Prof. Dr. Savas Tümis (innovation consultant … read more

GIM Suisse in Zurich celebrates 10th anniversary
This week, the Suisse branch office of the Gesellschaft für Innovative Marktforschung in Zurich is celebrating its 10th anniversary. Since its foundation in the year 2005, GIM Suisse AG has dynamically evolved into an independent market research institute and has established … read more