News Archive

Read about GIMs newest studies, research results and participation at congresses and fairs.

<<< .1.2.3 >>>

We are Digital Signage
In cooperation with Publicis and Mood Media, GIM creates Digital Signage solutions more »
GIM speech at ESOMAR Automotive-Conference 2008 in Lausanne
This year, GIM participated in the biannual ESOMAR Automotive Conference preceding the Geneva Automobile Show. GIM contributed a well-received paper on the chances and possibilities of ethnographic automotive market research: “Grasping the moment of truth - ethnographic insights for new product development".
more »
New target group series: consumers with immigrant background
In cooperation with GIM, the W&V Media magazine will soon publish its new series of articles about the value orientation and consumption behaviour of target groups with immigrant background. more »
POPAI Digital Signage Reference Guide
GIM will soon publish the POPAI Digital Signage Reference Guide, a compendium on the status quo and the future potential of one of the most dynamic communication tools at the POS. more »
GIM again Germany’s No. 1 qualitative research institute
In 2007, GIM notably strengthened its position on the market. The company now belongs to the largest independent full-service-institutes in Germany. more »
Paper presented at the ESOMAR Healthcare Conference 2008
Patricia Blau and Sigrid Schmid presented an inspiring paper about interesting opportunities in the branding of healthcare products at the ESOMAR Healthcare Conference 2008 in Rome: “A matter of belief. How RTBs can make a difference in efficient healthcare branding.” more »
Future study "Delphi2017 – What Makes Tomorrow Tick" predicts a change of values in Germany
"Less I – more We" – this is one of the new basic orientations that will predominate the social life and consumption behaviour in Germany in the coming 10 years. more »
GIM’s positive financial and operational performance in 2007
About the positive financial performance in 2007 at the annual meeting of GIM and its international subsidiaries in Moscow, Zurich and Lyon. Optimistic start of the business year 2008.
more »
GIM successful at "Research & Results 2007" on November 20 and 21 in Munich.
On November 20 and 21 GIM had a stand at the market research fair in Munich for the second time. Within the scope of five workshops GIM also presented the current Delphi study and the latest market research trends. more »
GIM turns 20
The market research company was founded in 1987 in Heidelberg and is celebrating its 20th anniversary on October 15. With more than 100 employees in Germany, Russia, France and Switzerland, GIM is one of Germany's biggest market research institutes focussing on qualitative research. more »