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Understanding the customer. With the methods and modules at our disposal, we do the research for your success. more »
COMPANY
We've been working as a full-service market research institute since 1987. more »
CONTACT
Contact our branches directly
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we abide by the ICC/ESOMAR International Code on Market and Social Research


Welcome

Welcome to GIM Gesellschaft für Innovative Marktforschung!

Founded in Heidelberg, Germany, in 1987, GIM has become one of the leading independent market research institutes in Germany. 

However, today, GIM is primarily an international network of institutes focusing on qualitative research located in Germany, Russia, France and Switzerland.

On the following pages you can find information on GIM’s research profile. For specific information on each institute go to the respective branch homepages.

News

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  • GIM speeches at the ESOMAR World Congress 2008 in Montréal

    GIM will deliver 2 speeches at the ESOMAR World Conference 2008. The motto being „FRONTIERS”, this year’s Congress will feature numerous speeches on future challenges for society in general and for market research in particular.
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  • Vision 2017 - Big Future Study Released Now

    During 2007, Kerstin Ullrich and Christian Wenger examined the value development in Germany and six other countries. The results have now been published in the book “Vision 2017 – Was Menschen morgen bewegt“.  more »
     

  • We are Digital Signage

    In cooperation with Publicis and Mood Media, GIM creates Digital Signage solutions  more »
     

  • GIM speech at ESOMAR Automotive-Conference 2008 in Lausanne

    This year, GIM participated in the biannual ESOMAR Automotive Conference preceding the Geneva Automobile Show. GIM contributed a well-received paper on the chances and possibilities of ethnographic automotive market research: “Grasping the moment of truth - ethnographic insights for new product development".
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Branches
Headquarters Heidelberg
to Website »
GIM Berlin
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GIM France
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GIM Russia
to Website »
GIM Suisse
to Website »
Publications
POPAI Digital Signage Reference Guide
International study of global markets for Digital Signage at POS/ POI
order study »

"Vision 2017 - Was Menschen morgen bewegt"
Development of values for the forthcoming 10 years
information and order here »
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