Welcome to GIM
Welcome to GIM Gesellschaft für Innovative Marktforschung!
Founded 1987 in Heidelberg, GIM has become one of the top ten market research institutes in Germany.
Today, GIM is an international network of institutes focusing on qualitative research with branches in Germany, France and Switzerland.
On the following pages you can find information about GIM’s research profile. For specific information about each institute, please visit the respective branch websites.
News
« backBeauty in the course of time
At Euroforum’s “Cosmetics Congress 2010” (August 25 and 26, Berlin), Renate Arndt, Senior Research Manager and Director Competence Centre 50+ at GIM will talk about “Cosmetics and emotionality – beauty in the course of time”: How do beauty ideals change over the time? And which implications and requirements do such high-emotional areas such as cosmetics have on marketing and product ranges?
At the Cosmetics Congress representatives from companies, retailers, services and market research will discuss such topics as "Beauty trends 2010", "Retailers and marketing – successful marketing strategies" and "Safety and effectiveness in cosmetics".
Click here to get more information on the German Cosmetics Congress 2010.
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Publications
All GIM publications at a glance »
POPAI Digital Signage Reference Guide
International study of global markets for Digital Signage at POS/ POI
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"Vision 2017 - Was Menschen morgen bewegt"
Development of values for the forthcoming 10 years
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