GIM provides the basis for your successful decision-making: substantiated, implementation-friendly and inspiring. To do so, we do both: break new ground and stick to tried and tested methods. We pool all of our collective resources to answer your questions and exceed your expectations in five fields of expertise.

You want to know what the future holds for your line of business? We identify developments in society and tomorrow's consumer trends, and from these we figure out what scenarios and reactions might be relevant for you.

Example of our research
>> CREATIVELY RESEARCHING THE DRUG STORE OF 2020
>> THE CO-OPERATIVE IDEA
>> INTERNATIONAL ONLINE EXPERT FORUM

You’re starting a complex development process for your product innovations or marketing strategies? We support you with customized research, expert consulting and internal workshops. All our services can be scaled, from individual modules up to entire process chains.

Examples of our research
>> INTEGRATED IDEA DEVELOPMENT
>> A CLOSER LOOK AT THE WORLD OF THE AUTOMOBILE CONSUMER
>> FROM LAB TO THE FRIDGE
>> ON SAFARI WITH YOUR CONSUMER

You’re looking for inspiring insights, are keen to break new ground and set new trends? We offer extraordinary research designs that are off the beaten track – creative, vivid and opening up surprising perspectives and amazing visualizations. Both online and offline.

Examples of our research
>> CREATIVELY RESEARCHING THE DRUG STORE OF 2020
>> A CLOSER LOOK AT THE WORLD OF THE AUTOMOBILE CONSUMER
>> ONE SIZE FITS ALL

You need sound data on which to base your decisions? We evaluate your product ideas and your communication, analyze your customers’ preferences and much more. Our research process is highly efficient, and we always recommend practical courses of action.

Examples of our research
>> RESEARCHING DECISION-MAKERS IN 'THE UPRIGHT POSITION'
>> RESEARCHNG THE ROUTE TO TV ADVERSTISING
>> USING STATISTICS TO DELIVER THE PERFECT SOLUTION
>> IN SEARCH OF THE PERFECT DESIGN
>> ONE SIZE FITS ALL
>> REFLECTING THE MARKETS
>> ANTICIPATING PRODUCT POTENTIAL

You want to understand what drives your markets, what motivates your customers, and what mechanisms are relevant in your category? We provide you with in-depth insights, a fundamental understanding of your markets and customers, thereby providing assistance with successful strategy building and market positioning.

Examples of our research
>> FOCUS ON REGIONAL STAKEHOLDERS
>> BIG IN...EASTERN ASIA
>> CHRONICALLY ILL PATIENTS
>> RESEARCH FOR THE PUBLIC SECTOR
>> YOUND ADULTS AND FINANCIAL MATTERS